HOW DRONE FOOTAGE IMPACTS THE SPEED OF HOME SALES

 
 
 
 
 
  1. Homes with aerial drone photography sell 68% faster than those without. A study found that properties utilizing drone footage and aerial images tend to go under contract much more quickly compared to listings with only standard photography.

 
 

2. Drone videos provide a unique perspective that engages buyers. The aerial views and sweeping camera movements give potential buyers a better sense of the full property layout, size, location context, and surrounding area. This immersive experience helps properties stand out and generate more interest from qualified buyers.

3. Listings with drone footage appear more premium and high-value. The cinematic quality of professional drone videography creates a "wow" factor that elevates the perceived value of the home. This aspirational marketing can motivate buyers to act faster on desirable listings.

The visual impact and storytelling ability of drone footage allows real estate listings to capture attention more effectively. By providing an overview of the entire property that ground-level photos cannot, drone content gives buyers a compelling reason to schedule viewings and make offers sooner on homes that pique their interest from the aerial perspective. This accelerates the sales cycle significantly compared to traditional marketing materials.